News & Media Releases

Yarra Council says no to violence against women on White Ribbon Day

25 November 2014

White Ribbon Day magnetsCouncil vehicles have become moving billboards for speaking out against violence against women in recognition of White Ribbon Day – the International Day for the Elimination of Violence against Women.

From today, Yarra’s waste collection vehicles, street sweepers and graffiti-removal trucks will feature the message: Yarra Council says no to violence against women.

A short video (below) has also been produced featuring male Council staff swearing the oath never to commit, excuse or remain silent about violence against women.

Held on 25 November each year, the White Ribbon campaign calls upon men to lead the charge in standing up against violence.

Yarra Mayor Cr Phillip Vlahogiannis said this was a powerful way for areas of Council’s operations -  some traditionally dominated by men - to spread the message that violence against women will not be tolerated in our community.

“It is a simple, yet strong message that reaffirms Council’s commitment to eliminating violence against women,” Cr Vlahogiannis said.

“Sadly, violence against women continues to be a very real issue, highlighted by the shocking statistic that violence is the biggest contributor to ill-health and premature death in Victorian women aged 15-44,” he said.

“This makes violence a much greater risk to the health of women than other factors such smoking, obesity and high blood pressure.

“We know there is a strong link between violence against women and how individuals and communities view the roles of men and women.

“Part of Council’s work to prevent violence against women involves changing those views and promoting equal, positive and respectful relationships between men and women in our community.”

Last year, Council launched its Gender Equity Strategy – a document for staff, developed by staff, to ensure all Yarra employees have the same rights, responsibilities, resources and opportunities regardless of their gender.

A key action to come out of the strategy is an entitlement for staff experiencing family violence to take additional leave to attend medical appointments, legal proceedings and other activities.

Family violence contact officers are also available as part of this process to provide support, advice and referrals to staff.

Members of the community can lend their voice to the White Ribbon campaign by signing the public oath and purchasing a $2 white ribbon or wristband at the Richmond and Collingwood town halls.

For more information about White Ribbon Day visit

Media enquiries:
Bernadette Collins
Senior Communications Officer
9205 5042



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