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Reimagining Victoria Street

22 February 2017

Yarra Council is working to make Victoria Street a safer, more attractive and welcoming place for all.

Victoria Street in Richmond is a vibrant dining, shopping and cultural destination. However, the area also faces challenges in relation to public safety, liveability, community connectedness and economic prosperity, often the result of drug-related activity.

The issues in Victoria Street are difficult and complex. Addressing them will take a collaborative effort from the all levels of government, Victoria Police, health service providers and the community.

That's why we're asking you to share your experiences of living, working and visiting Victoria Street and the surrounding area, and your ideas for making it a safer, more attractive and welcoming place for all.

This consultation is the first step in what we hope will be a process for positive change. Your contributions will help us develop a series of recommendations that will guide Council’s ongoing work and advocacy for improving Victoria Street.

We're seeking your feedback by Friday 3 March 2017.

Get involved

You can share your experiences and ideas in a number of ways.

In person - Speak to Council Officers in person at one of our pop-up listening posts. Visit us at the corner of Victoria and Nicholson streets (outside Quint Cafe) on Wednesday 22 February, from 5.30pm to 7.30pm (Vietnamese and Chinese interpreters will be available).

Online -

Email -

Phone - 9205 5555

Post - Yarra City Council, PO Box 168, Richmond 3121

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Taxi and tram on Victoria Street, Richmond
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